How to avoid title conflicts in website SEO optimization and long-term updating of original content? Abstract: Generally speaking, search engines prefer to include websites with relatively high update frequency and high-quality content with high originality. Therefore, in the process of website SEO optimization, if we can output original and high-quality content in the website for a long time and in large quantities, the website can continuously accumulate the trust of search engines. Generally speaking, search engines prefer to include websites with relatively high update frequency and high-quality content with high originality. Therefore, in the process of website SEO optimization, if we can output original and high-quality content in the website for a long time and in large quantities, the website can continuously accumulate the trust of search engines. However, everyone's knowledge of the industry is always limited. How can we maintain high-frequency, high-quality, and highly relevant output under an indefinite condition? Local product marketing tells everyone. Before answering the above question, the first concept that everyone needs to understand is“ What is homogeneous content;. The so-called homogeneous content refers to the fact that the core keywords of a page are the same. Although the title and main content of your page are different, your page may still have the same theme after Chinese word segmentation and correlation structure statistics. From the current situation, many new and old websites are not indexed, and some factors may be due to this problem. This requires us to think about how to keep the page content updated. When we try to solve this problem, we need to have a complete understanding of which parts are mainly composed of when updating a webpage based on SEO: ① The main content of the page, such as descriptive articles. ② Page content comments related information. ③ Iterative update of dates on the page. ④ Changes in page server performance and updates in access speed. ⑤ Page user loyalty and updates on relevant access data. The factors that can cause certain changes to the page can be referred to as website page updates, such as changes in page structure. For this reason, in the process of making changes to homogenized content, Pin Chuan Marketing recommends that everyone refer to the following methods: 1. Refine page titles. The change of page titles often plays a decisive role in the ranking of a webpage, and it has a certain function of redefining the core theme of the website page. Especially if your overall website weight is limited, the strategy of using a core word+long tail word that we often mention can be simplified as appropriate, such as retaining the name of the long tail word. 2. There is no doubt that rewriting relevant old content is the only way to change homogeneous content. If some pages are in a state of long-term decline and stagnant growth in rankings, it is likely due to outdated content. We need to update it again, and it is worth noting that for the rewritten content, we need to present it reasonably, guide the spider to quickly re crawl, and evaluate the quality of the content. 3. Fine tuning page structure and layout is a relatively risky signal. Many old websites often stop being indexed due to adjusting page structure at a certain point in time, causing them to be indexed in seconds. When you try to adjust back to the original page structure, it begins to be indexed again. Here, Pin Chuan Marketing suggests that when fine-tuning the page, try to improve the page structure within the existing framework and provide users with more added value, such as a clearly structured product detail page, rather than listing it on a content page. 4. When search engines review whether a page has been updated, they usually examine it from multiple dimensions, such as interactive comments that represent the continuous generation of topic discussions on the page. In fact, for users, these comments are also very valuable. Therefore, if you don't have much experience to add new content, we believe you can try adding commenting content while also increasing the relevance of the page's theme. 5. Adjusting relevance dates is always a consistent result for any website page when addressing a specific search requirement, such as converting length units. It may also be a common solution, such as the operation process of recipes. At this point, we can actually achieve page updates by adjusting the relevant time factors. But this strategy may have some suspicion of cheating. When we use the adjustment time to modify page related data, we should try to maintain a certain proportion of the dynamic changes on the page, such as the dynamic changes in the sidebar and bottom related article recommendations. 6. Improving page loading speed is one of the most easily overlooked factors in our SEO optimization process. It largely affects the crawling frequency of spiders. If you don't have much time to adjust the relevance of page content in the short term, we believe you can try to streamline the page code, improve server performance, and even turn on commercial CDN to quickly improve page access speed and achieve page updates. Summary: There are many homogeneous contents, and when optimizing website SEO, there are still many strategies to maintain continuous updates. 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